In December, the FTC announced sweeping action against Gravy and Venntel, saying in a proposed order they will be banned from selling, disclosing, or using sensitive location data, except in “limited circumstances” involving national security or law enforcement. The FTC also demanded the companies delete all historic location data. The agency alleged that Gravy and Venntel violated the FTC Act by “unfairly selling sensitive consumer location data, and by collecting and using consumers’ location data without obtaining verifiable user consent for commercial and government uses.”

Ah. Meeeeemoriiieeeeees.