AMD have the right idea in trying to target the value to performance crowd. People that want every dollar to count. You get diminishing returns the higher you reach and that's the biggest drawback to Nvidia. The abysmal value.

But I hate Nvidia from a moral perspective as well. Proprietary software, paying game developers to use that software, inflated claims that their hardware will play those games better because of that software, then convincing the average public they just have a superior product when all they're really good at is what amounts to bribes.

Ryzen has been more effective than RX because Intel had zero ability to respond and still doesn't. They went to make GPUs because they couldn't break the wall for CPUs. Before AMD crawled out of the grave, Nvidia and Intel had a full blown market monopoly. Inescapable.

I'm not interested in that continuing, so I'll stick out a 7% worse product for $200 less and hope that throwing money at AMD will get them to compete on the bleeding edge with Nvidia like they are with Intel.