Enshittification is coming:
Beginning in the next month, when users click Bitly links or QR Codes, they may see a preview page prior to being directed to the destination URL. The page includes information about the link destination and may include advertising.
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You all get it totally wrong, it's not part of enshittification, they add the landingpage so you can securely check where tue link is going...
And if there's a landing page, why not use it to show you great deals...would be sad to not use that real estate
That's \s by the way