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Disney Introduces Christian Character After Ditching Transgender Story
(www.newsweek.com)
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And that’s basically it!
Is Disney publicly traded? Because you're not taking into account stock trading in the insane-o market where speculation on possible public opinion can devalue a product by 100% for 2 days. They could be losing possible trade money if that 34% disapproval caused stockholders to short before other people sold and the prices go into freefall.
It all makes sense.