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EU fines Apple $568m for deterring third-party payment methods on App Store
(www.gamesindustry.biz)
This is a most excellent place for technology news and articles.
except only loosing 568m is just "the price of doing business" for them and it's not much of a deterrent to make them stop. they made more than that by doing this so it's still a net profit
While true, 568m is a significant cost of doing business. Also remember that a punitive action should not make the company go bankrupt, it should make them rethink.
And if they don't, the fines will go higher, until they do rethink.