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AirTag again exposes lies told by airlines about lost luggage
(appleinsider.com)
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You have to change a lot of equipment to make it useful. Most major airports have very complicated machinery that uses the barcodes, which feeds into the baggage handlers. I don't know how they fix that machinery to make BLE worth it.
They don't have to convert their entire luggage handling setup to RFID, just use it to augment their lost luggage detection.
Add RFID readers at strategic points and feed their data into a computer, which in turn feeds it to a replicated database. When a piece of luggage is lost look in that database to see where's the last RFID blip. Also very easy to let the customer see their luggage positions on a website.