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Delta moves toward eliminating set prices in favor of AI that determines how much you personally will pay for a ticket (fortune.com)
submitted 3 weeks ago by 5paceThunder@lemmy.ca to c/technology@lemmy.world
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Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”

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[-] 13igTyme@lemmy.world 1 points 3 weeks ago

I travel for work and have flown a lot with all three major airlines. Delta is not the "go-to" airline. They all suck for different reasons, use what's most convenient for you. If you travel for work, pick one most convenient most of the time and build points, but just remember each one is shit.

this post was submitted on 17 Jul 2025
121 points (100.0% liked)

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