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Tim Cook Defends Apple's AI Delay: 'We've Rarely Been First'
(www.macrumors.com)
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this post was submitted on 02 Aug 2025
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I don't understand. Is he proud of the fact that so many other companies add new features decades before they can figure it out?
Yes, he is because history has shown that 'the first' is rarely ever the best or most successful. Apple builds success by letting others do the hard work. It is a strategy they've used extremely successfully for decades.
That's Apple marketing nonsense.
Yes and no. They do have a history of late market entries that eventually dominate a category for a bit. Portable music players, wireless headphones, smart phones, wearables, etc.
Pretty much everything they’ve ever released was a fast follower except the Newton (PDA). They’re not a first mover kind of org.