this post was submitted on 23 Nov 2025
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They were have a moral panic at the time about club drugs, notably speed and ecstasy. That's why the ad for Wipeout is a couple of clubbers with nosebleeds, they're supposed to be overdosing on speed. It's very clever edgy and pretty cool (to the music scene people that go clubbing and do drugs) advertising. A kind of creativity and level of marketers being extremely in-touch with current culture of the time that you don't see at the moment. The message being "Wipeout is an overdose of speed".