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submitted 2 days ago* (last edited 2 days ago) by lemuria@lemmy.ml to c/asklemmy@lemmy.ml

I personally like to minimize name changes as much as possible because usually, the current name Just Works and I don't really think it's worth it to break muscle memory or replace signage and stuff.

Marginally related; what is it with American stadiums being named after big companies? And when the naming rights expire, people just have to get used to the new name??

edit: I'm primarily focusing on organizations and places and anything that isn't a single individual person changing names, to be clear

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[-] CaptainBlinky@lemmy.myserv.one 4 points 1 day ago

As far as stadiums and buildings, the owners take money from companies to name them. Lots of money. It's called paying for naming rights, and the contracts usually have set terms, like the company has to pay X amount per year to keep the naming rights.

[-] Weydemeyer@lemmy.ml 3 points 18 hours ago

Worth noting that usually, the public pays for the stadium in whole or in a significant part, but the sports team owners are the ones who pocket the proceeds from the naming rights.

this post was submitted on 08 Dec 2025
30 points (94.1% liked)

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