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this post was submitted on 08 Apr 2026
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what these car companies fail to understand is, at this point, many potential buyers want CHEAP cars that have features you find at luxury prices. unfortunately, all these car companies have split their business into two different brands: economical (Honda) and luxury (Acura).
I believe if this was not the case, it would be much easier to have r&d begin to compete with china, as they are able to put these high end features into affordable cars (as the xiaomi su7 has already proven).
these car manufacturers have coasted on their success with no true innovation for too long. I personally hope Honda can make it through, but I just don't see it... I would have loved to own an Acura ZDX if it wasn't for the insanely high price (which I believe they discontinued as of last year...?)
I want a car that doesnt guzzle gas, blows hot and cold and is relatively easy to maintain.
Every other "luxury" feature like touch screens, heated seats, backup cams, I don't necessarily need. I do like having a backup camera though. My 2015 Toyota Camry does everything I need it to, aside from the stupid touchscreen and the obnoxious way it plays whatever was last playing when my phone connects. Thankfully it still has physical buttons and dials for things.
Heated seats are pretty nice for long distance driving. But fuck adding it to the infotainment system.
And back up cameras are mandatory now, so it's no longer a luxury feature.