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Meta can rage farm Mastodon without controlling it (lemmy.ca)
submitted 1 year ago* (last edited 1 year ago) by avidamoeba@lemmy.ca to c/showerthoughts@lemmy.world
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Meta can introduce their signature rage farming to the Fediverse. They don't need to control Mastodon. All they have to do is introduce it in their app. Show every Threads user algorithmically filtered content from the Fediverse precisely tailored for maximum rage. When the rage inducing content came from Mastodon, the enraged Thread users will flood that Mastodon threads with the familiar rage-filled Facebook comment section vomit. This in turn will enrage Mastodon users, driving them to engage, at least in the short to mid term. All the while Meta sells ads in-between posts. And that's how they rage farm the Fediverse without EEE-ing the technology. Meta can effectively EEE the userbase. The last E is something Meta may not intend but would likely happen. It consists of a subset of the Fediverse users leaving the network or segregating themselves in a small vomit-free bubble.

Some people asked what EEE is:

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[-] misk@lemm.ee 28 points 1 year ago* (last edited 1 year ago)

So many knee-jerk reactions.

This is an open protocol with complete freedom to create apps and scripts. If this becomes an issue users could block certain interactions in a granular manner, for example block replies from certain instances.

XMPP being thrown around as an example makes me think people who do it weren't there to witness it. XMPP by itself wasn't really used by many but there were also many more popular messaging platforms at the time. XMPP wasn't killed because it wasn't ever alive other than short golden era when it was mostly a way to open itself to third party clients (Gaim, Trillian, Adium etc) which was very nice.

Next year EU is going to make all tech giants open in this way again. Mastodon can EEE Threads too by being a better implementation. It has no commercial pressure and Activity Pub and formatting tweets is not as complex as a web browser engine or a word processor document format which are way better examples of successful EEE.

If you defederate you'll end up exactly where XMPP is.

[-] tj111@lemmy.fmhy.ml 3 points 1 year ago

Next year EU is going to make all tech giants open in this way again

Can you expand on that?

[-] misk@lemm.ee 9 points 1 year ago* (last edited 1 year ago)

https://commission.europa.eu/strategy-and-policy/priorities-2019-2024/europe-fit-digital-age/digital-markets-act-ensuring-fair-and-open-digital-markets_en

Examples of the “do’s” - Gatekeeper platforms will have to:

  • allow third parties to inter-operate with the gatekeeper’s own services in certain specific situations

Example of the “don'ts” - Gatekeeper platforms may no longer:

  • treat services and products offered by the gatekeeper itself more favourably in ranking than similar services or products offered by third parties on the gatekeeper's platform
  • prevent consumers from linking up to businesses outside their platforms
  • track end users outside of the gatekeepers' core platform service for the purpose of targeted advertising, without effective consent having been granted
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this post was submitted on 06 Jul 2023
498 points (95.9% liked)

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