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this post was submitted on 16 Sep 2023
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micromobility - Ebikes, scooters, longboards: Whatever floats your goat, this is micromobility
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Ebikes, bicycles, scooters, skateboards, longboards, eboards, motorcycles, skates, unicycles: Whatever floats your goat, this is all things micromobility!
"Transportation using lightweight vehicles such as bicycles or scooters, especially electric ones that may be borrowed as part of a self-service rental program in which people rent vehicles for short-term use within a town or city.
micromobility is seen as a potential solution to moving people more efficiently around cities"
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For businesses, the form factor of the scooter makes it perfect for branding
its just a billboard on wheels
Ain't nothing wrong with that.
For historical precedent, Honda originally devised the Super Cub -- literally the most sold vehicle in history, bar none -- with design elements in mind specifically to make it useful for Japanese noodle shops to use as a delivery vehicle. If they think hipster startups will buy this and slap their logo on the side and tootle around downtown, well, so what?