56
Junk websites filled with AI-generated text are pulling in money from programmatic ads
(www.technologyreview.com)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 10 Jul 2023
56 points (100.0% liked)
Technology
34821 readers
20 users here now
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
Ask in DM before posting product reviews or ads. All such posts otherwise are subject to removal.
Rules:
1: All Lemmy rules apply
2: Do not post low effort posts
3: NEVER post naziped*gore stuff
4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.
5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)
6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist
7: crypto related posts, unless essential, are disallowed
founded 5 years ago
MODERATORS
I wonder what the "apex" for all of this is - as in, when do we hit critical mass and the advertisers pull out of this nonsense dumpster fire that is the current internet.
Surely, at some point, if the advertisers know they're advertising to no one aside from bots on websites that host fake content, then they will pull out and the service providers will have to try and actually make the internet "usable" again? Perhaps I'm being too generous.
If they had brains they'd have stopped funding the seo abuse trash fire that the net has been for the last 10 years already. If they're still here now they're never gonna leave.
As long as advertising metrics show positive ROAS (return on ad spend) then businesses will keep throwing money at it regardless. Even when some do drop out the ad cost will drop (due to the pricing model used) and ROAS will go back up for everyone else.