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Facebook and Instagram launch a paid ad-free subscription - The Verge
(www.theverge.com)
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this post was submitted on 30 Oct 2023
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This is the best summary I could come up with:
The service is available throughout the European Union and will be offered for around €9.99 per month on the web or €12.99/month on iOS and Android to account for those platform’s additional fees.
The subscription is meant to address concerns by the European Union around Meta’s ad targeting and data collection practices.
By making users choose between paying for the service to remove ad targeting or using the service for free but consenting to its data collection practices, Meta believes it will have more clearly and definitively met requirements under a collection of European data laws, including the Digital Markets Act and GDPR.
“We respect the spirit and purpose of these evolving European regulations, and are committed to complying with them,” Meta writes in a blog post announcing the new subscription.
The tone of Meta’s announcement makes it clear that the company is still prioritizing the ad-supported business that its platforms are built upon.
The company writes in its blog post that it “believe in an ad-supported internet” and frames the new subscription exclusively as a product derived to meet European regulations.
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