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Tax prep companies shared private taxpayer data with Google and Meta for years, congressional probe finds (www.cnn.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

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Some of America’s largest tax-prep companies have spent years sharing Americans’ sensitive financial data with tech titans including Meta and Google in a potential violation of federal law — data that in some cases was misused for targeted advertising, according to a seven-month congressional investigation.

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[-] phx@lemmy.ca 3 points 1 year ago

Yeah, part of the issue is likely them not understanding how the technology works. A lot of companies contact with Google and Facebook to track how ad campaigns on those platforms lead break to their site, and the easiest - often recommended - way is just "here's a JavaScript snippet, stick it in your global page header and it will just work" without revealing the implications to customers visiting the site.

this post was submitted on 12 Jul 2023

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