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Nothing Phone builds a blue bubble iMessage bridge while Google and Apple fight over RCS
(www.androidcentral.com)
This is a most excellent place for technology news and articles.
That's true, but if Apple was heavily invested at the time, you'd think they'd show up in the "opening credits" :p
Apple has been a member of the USB-IF (the group that creates USB specs) since at least 2009. https://www.loopinsight.com/2009/07/24/palm-reports-apple-to-the-usb-implementers-forum/
https://www.engadget.com/2009-07-24-palm-complains-about-apple-to-usb-governing-body-while-pre-it.html
https://www.macrumors.com/2009/07/24/palm-reports-apple-to-usb-compliance-organization-over-itunes-syncing-issues/
Really my point was just that Apple designed the lightning connector instead of working collaboratively toward a USBc-like standard
They did work collaboratively towards a standard. They just also in parallel worked on their own project, because they know standards can take an indefinite amount of time, so it could have been a decade to get USB C fleshed out, while they had already been working on Lightning in the background.