Interesting take. I wonder which aspects of their business you have in mind?

As much as I think campaigns like this are counterproductive to the animal rights agenda, I am strongly in favour of euthanasia, even mass euthanasia, as a responsible and humane solution to woefully irresponsible human industry. I believe that life is without intrinsic value, so it is straightforward to me that a life of suffering is worse than simply not existing.

I've been vegan for around 25 years, and in this time I've been interrogated about my beliefs enough times to feel confident saying folks tend to struggle more with the latter. Take, for example, the way no-kill shelters (or even rescue groups) tend to get sanctimonious at traditional shelters - the very same shelters they look to when they find themselves facing tasks too burdensome. btw, bbq fundraiser, guys!!

So, as long as we aren't including this utterly soul-rending but critical work in our judgement of PETA, I think I'm with you.