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To build a better world, stop chasing economic growth
(www.nature.com)
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this post was submitted on 20 Dec 2023
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A lifetime in sales, bulk in venture backed world.. the indefinite growth of growth expectations still boggles my mind.. you need servers to do stuff, I sell you servers. We make a living. We go home. The boss is satisfied that they make decent money and create jobs for all these people to support their families. That was fine.
Now.. EVERYthing you rely on comes from shareholder investments. We've watched the barbarians at the gates quietly get back on top (regulations matter; vote if you can't afford your bills) as PE has driven the entire trillion dollar consumer goods market into margins driven late stage startup practices. Homes and real estate are unoccupied market driving investment assets more bundled up in funds than before '08.
That's fine when I'm taking a risk bringing a new product or business to market to innovate a business process or introduce a new consumer product. Not when people need to be able to afford a loaf of bread, rent and a car payment.
It drives me fucking nuts that continued growth isn't enough - 10% growth two years in a row will tank you.
Nope you have to gain an ADDITIONAL 10% growth every year or RIP your company.