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Memory Safety is a Red Herring
(steveklabnik.com)
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I agree, but I don't think the problem is marketing. The problem is how some elements of Rust's community desperately try to upsell the language beyond the value it actually can provide, and once that fails they fall back to toxic behavior and basically just mindlessly shitting on anything that's not Rust. It goes well beyond a cargo cult mentality, and it's sad that a fine technology is dragged through the mud by those who were expected to show its value.