They talk about someone targeting something at "the fediverse" as if that was a thing. An entity. Hence me suspecting AI, it's the typical kind of tokenization thing an LLM does, while a human writer actually wanting to explore corporate involvement avenues would have to quickly discuss the differences between trying to get a foot in with the protocol ActivityPub, taking over stewardship of the code of an application running on top of AP (like Lemmy or Mastodon) or even running readymade setups of the existing code.

None of which are happening right now but they're also so different that bundling them together makes no sense as you cannot make any argument across all 3 of them.

But to a tokenizer, we users say "the fediverse" enough that it might just think it's a single thing. 😅