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Why is Jerma a meme?
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95% of the time he plays the straight-man and then the other 5% of the time he behaves like an unhinged lunatic. It's the perfect recipe for cultivating an audience of viewers who love to torment him with his own words. After that it's just one step further to put words he didn't say into his mouth and see how he reacts to getting gaslit.
I make it sound like a cynical ploy but really this kind of thing is just intrinsically tied to Jerma's online personality. Lightning in a bottle. If you ask me the most impressive part's actually how he manages to stay in control of the situation and not get totally swallowed up by the increasingly bizzare behavior of his viewership.
Is this pasta?
No, but now that you mention it that would be a pretty plausible thing to have happen. Just grabbing hold of a random armchair analysis and then repeating it ad nauseum until it transforms into an irony-poisoned meme totem... you've really gotten my hopes up now!