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I guess it's the pretty colors?
(lemmy.world)
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this post was submitted on 07 Jan 2024
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The color palette of fortune 100 companies seem to be, in order of frequency: Blue, Red, and White (not counting negative space).
I think that there was some study that found that these colors are the most impactful or some shit.
I remember hearing that in pokemon go, you could choose to join one of three teams or whatever (blue, yellow, and red). And the blue one was by far the most popular one, despite there being no difference besides color.