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submitted 10 months ago* (last edited 10 months ago) by d00ery@lemmy.world to c/games@lemmy.world

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Ubisoft Exec Says Gamers Need to Get ‘Comfortable’ Not Owning Their Games for Subscriptions to Take Off

Ubishit's showing what's most important to them as a company (Suprise suprise it's not about making games)

Shareholders want those regular subscription fees rolling in.

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[-] Earthprototype@lemmy.world 3 points 10 months ago

Once again Ubisoft is desperate to make money and tries to push a narrative that won't fulfill. At least no thanks to their effort or innovation. Remember when their leadership claimed that Steam was not a sustainable platform to sell games on because they wanted players to use their garbage UPlay launcher? Well, now Ubisoft games are available on Steam once again because no one cares about UPlay.