280
Netflix kills Basic plan, making its cheapest ad-free tier $15.49
(arstechnica.com)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 20 Jul 2023
280 points (100.0% liked)
Technology
37739 readers
565 users here now
A nice place to discuss rumors, happenings, innovations, and challenges in the technology sphere. We also welcome discussions on the intersections of technology and society. If it’s technological news or discussion of technology, it probably belongs here.
Remember the overriding ethos on Beehaw: Be(e) Nice. Each user you encounter here is a person, and should be treated with kindness (even if they’re wrong, or use a Linux distro you don’t like). Personal attacks will not be tolerated.
Subcommunities on Beehaw:
This community's icon was made by Aaron Schneider, under the CC-BY-NC-SA 4.0 license.
founded 2 years ago
MODERATORS
The next step is for the ad-tier to go to $7.99, $8.99, $9.99
The strategy was always to make the ad-free options more valuable by comparison.
In no more than 36 months, the ad-tier will cost the $9.99 it was intended to replace, making Netflix having successfully added ads to the base tier, for no discount.