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48,000 companies sent Facebook data on a single person
(www.theverge.com)
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That's the case here in Canada, and on top of that it was revealed a year ago that many stores were secretly sending in-person/brick-and-mortar purchase data directly to Facebook/Meta without notifying anyone. Because they get a kickback or something, iirc. (I have to check again but I'm pretty sure that even applies if you have no FB account.)
edit to add source: https://www.cbc.ca/news/business/retailers-sharing-data-meta-1.6737484