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submitted 8 months ago by strawberry@kbin.run to c/privacy@lemmy.ml

I just switched from ubo to adnaseam, and I'm wondering who's wallet is getting hurt by those ads "I" click? the ad company? does the site then make money? if the sites make money, can I choose where I click? I'd like to not give sites I don't agree with anything, but certain news sited I would

thanks :)

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[-] PirateMike94@lemmy.world 2 points 8 months ago* (last edited 8 months ago)

You mostly hurt the owner of the website displaying the ad, if their platform depends on it.

Both the ad distributor (Google, Facebook,etc) and the business advertising are generally not affected because ads not shown aren't paid for. Advertisers pay per 1000 impressions (views, clicks, etc), so if an ad doesn't even load, it does not count as an impression and therefore the ad distributor doesn't charge for that impression.

[-] Voyajer@lemmy.world 15 points 8 months ago

Adnauseum does load the ad, and clicks some of them.

[-] PirateMike94@lemmy.world 5 points 8 months ago

I see, I was unfamiliar with adnauseam. In those cases then, in theory, you're harming all the interested parties.

[-] LWD@lemm.ee 5 points 8 months ago

I'm hurting the website owner?

(Exclusively) that sucks.

[-] PirateMike94@lemmy.world 7 points 8 months ago* (last edited 8 months ago)

Yeah, potentially. Some bloggers live off of the ads their blogs serve visitors. So yeah, in that case it can suck. However, others make most, or all, of their money from affiliate links on their pages, or partnerships with other blogs, or a combination of 2-3 of these. I think you'll be hard-pressed to find a blogger nowadays who lives exclusively off of ad clicks/views, since that market has become increasingly less worth it even before ad blockers became more mainstream. One thing to keep in mind is that there are different types of ad campaigns, and if the blogger get paid per view or per click, in theory adnauseam could be triggering an impression and causing the blogger to be paid at the expense of Google/FB/etc. It really depends on how Google and Facebook deal with adnauseam's false clicks. So do with this information what you will.

Edit: Just as a matter of comparison. I knew a guy who, in 2008 built a blog where he had AdSense, and would routinely make £500 (~600 USD) PER WEEK, just from him clicking his own ads and changing his IP. Of course this isn't possible anymore nowadays (the change IP easily part) but also no way in hell Google would still be paying that much for as clicks. Those times are simply gone as Google, Facebook, Yahoo became greedier, not because of Adblockers, so you shouldn't feel bad for using them, imho.

Edited for added content.

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this post was submitted on 23 Feb 2024
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