Of course, this is a very accurate and a good point.

When we look at companies who are trying to actually innovate something new/cool and not just produce a product that serves a known or well defined problem, it does seem that they'll do a lot of hit and miss.

It's interesting to contrast that to a company like Microsoft, where they also need to meet their Invester focused/bottom line oriented mandatory growth requirements ( which I don't like the American corporate shift in this way), their way of doing so in the computing world was to buy up everything/one and take steps a lot of people considered anti-trust/monopoly moves.