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Trickflation
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this post was submitted on 10 Mar 2024
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chapotraphouse
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The shape of a soup can is the optimal surface area to volume ratio for a cylinder. If the materials were evenly distributed, it's roughly the optimal shape for using as little metal as possible. Deviating quite a bit from that shape is probably going to use more metal unless they decided to make some parts much thinner, something they could presumably do with the other cans as well.
I think the point was that due to a different construction, the walls could be made thinner or something, idk. I can't find it now and it was probably false. Most articles I find talk about how the new cans "feel more luxurious" and thus sell better.