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this post was submitted on 02 Apr 2024
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I used to work at Amazon on this, and I know A LOT about how this technology works. If I remember correctly, JWO began to separate from Amazon Fresh back in late 2022 when they told us they would cancel JWO in the new Amazon Fresh upcoming stores and use their new dash carts instead. They told us that the focus would instead be selling JWO tech to third party vendors, such as stores in stadiums and airports.
I know (somewhat outdated) about how most of their tech works, as well as some of the internally-stated reasoning behind their business decisions. AMA lol
One thing I know for a fact that is probably the most troubling/dystopian, is that the technology absolutely exists and works pretty well to be able to track the movements of every individual person in a crowd, including by having multiple camera angles as a person moves in and out of view. Drones, satellites, and street cameras can absolutely be used to do this on a fairly large scale, and I have to assume it is being done. Amazon's technology in particular isn't exactly doing this and I don't necessarily think they are providing it to 5 eyes or whatever, but I know for a fact it can and is being done at least for some BS convenience stores.
Probably schools tbh, there have been a lot of papers floated about using a camera and AI to tell if students are paying attention or cheating or whatever. There's already exammonitor & others using webcams so it's not a huge leap to make.
It's super expensive, prohibitively so for now although they might actually bring down the cost. But they're allegedly finding that sales are actually higher in their in-stadium stores compared with the alternative, so it might actually have a legitimate advantage there. Plus they mostly sell overpriced beer there, so it's not totally crazy that it could be profitable.