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An Exercise Program for the Fat Web
(blog.codinghorror.com)
This is a most excellent place for technology news and articles.
It would be interesting to correlate this page bloat to carbon emissions. The amount of electricity needed to send 200KB versus 3MB is miniscule, but if you multiply it by a billion people viewing a thousand pages a day it could add up fast.
Not to mention this locks out a lot of the web to developing nations with limited bandwidth
The real issue there is that electricity should be carbon-free with nuclear and renewable power.