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this post was submitted on 10 Apr 2024
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Has there ever been an instance of a very well known brand changing its name and being successful at changing it?
was a successful rebranding even though they tried their best to keep the same ingredients
Comparable to this? I honestly cannot imagine. This situation would be like if Kleenex had tried to rebrand themself as "A" or something. Like the joke about Kleenex is its brand name is so known and superfluous that even generic tissues are called "kleenex". That's ubiquity you frankly can't buy for any amount of money. People used "tweet" in casual fucking conversation for gods sake and the fucking petulant idiot king just flushed it down the toilet. Breathtaking.
I still call this place chapo chat
Excuse me but it's chacha
the only half-decent execution of this I can think of is Datsun becoming Nissan