I want to read articles of interest to me easily. Subscriptions to print /text media sources often don't work out on a value analysis though. The best way to consume media is through specialty sources now. I want the Atlantic for tech articles, another source for fashion, another for sports, and an occasional glance at NYT or the post for key articles. I don't want to lock myself into a source for subscription. My intrest in this article is worth about 6 seconds of my time to access, about three or four non obnoxious ads, or about 7 cents as an instantaneous micropayment. Exceed any of those limits and I walk away never to return to it. I'm guessing a lot of readers fall somewhere in that range of tolerance. Until micropayments are a thing I think text media like this actually still make sense for ad. Support really. Will block it as much as I can, and I won't tolerate anything too obnoxious, but the model more or less makes sense. Fuck the paywall - Im surprised that model is sustainable, i walk away instantly with that.