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MKBHD - Do Bad Reviews Kill Companies?
(www.youtube.com)
This is a most excellent place for technology news and articles.
The problem on Amazon, especially for all these dropshippers that all sell mostly the same products: if you don't have the best rating, nobody will buy your shit. So here it might indeed kill the company. Or at least this listing.
Which...fine. Don't build your business on a faulty model.