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Google alert failed to warn people of Turkey earthquake
(www.bbc.co.uk)
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I think if you create an alarm service like this, you do have a certain responsibility, because people will start to rely on that.
Nah. Relying on an ad subsidized service to alert you of danger is a bad idea both for the end user and the local government.
There is a already an emergency alert system baked into every iPhone and Android device, the government is responsible for using it regardless of whether there is commercial service working in parallel to theirs.