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Fediverse already has a Tiktok replacement in the works
(loops.video)
On the road to fully automated luxury gay space communism.
Spreading Linux propaganda since 2020
Rules:
Journalism: the instance is for the newspaper/radio/TV/... not just one journalist. Politics: party instance.
That reduces the load. And other areas can do the same. A game development company can have one instance for everything and everyone related to the company.