And on the way shareholders fire you for not doing what other companies are doing, or exert pressure to force you to adopt the practices they want because they heard they bring profit
Just start by giving a speech with a bunch of BS buzzwords about traditional brand value recognition and proven growth practices and they'll wait until the financial reports come in before calling for your head. Much like many executives, shareholders rarely actually understand how the companies they own and operate actually function. They just want to be reassured that they will be getting money without having to actually do anything and the little people can take care of the nitty gritty "work" stuff.
And on the way shareholders fire you for not doing what other companies are doing, or exert pressure to force you to adopt the practices they want because they heard they bring profit
Just start by giving a speech with a bunch of BS buzzwords about traditional brand value recognition and proven growth practices and they'll wait until the financial reports come in before calling for your head. Much like many executives, shareholders rarely actually understand how the companies they own and operate actually function. They just want to be reassured that they will be getting money without having to actually do anything and the little people can take care of the nitty gritty "work" stuff.