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Google is redesigning its search engine — and it’s AI all the way down
(www.theverge.com)
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You will never be able to consistently find the truth when AI optimizes for overfitting to get any result as long as something is show with ads next to it.
AI has no way of understanding truth. It's autocomplete trained on just anything it can find truth or not.
AI can also understand extra weights for hand picked sources of truth. Whether you then agree with the choices of whoever is doing the hand picking, is a separate matter.
Would be a shame if different "truths" made more or less money and someone optimized for one of those.
Yeah, they call it A-Z testing, because A/B wasn't enough, and AIs can fill A to Z cases with ease.