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this post was submitted on 23 May 2024
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The US needs nationally mandated unit price labeling. We’ve had it in NY for as long as I can remember.
You’d be shocked at how often the middle size is the best deal. It’s almost always the case with cereal. The large box ends up more expensive than the medium per ounce, but people assume it’s the better deal because it’s a bigger package.
https://www.nist.gov/pml/owm/laws-and-regulations/us-retail-pricing-laws-and-regulations#:~:text=Currently%2C%20nineteen%20(19)%20states,Vermont%20and%20the%20Virgin%20Islands.
Unit price labeling is mandatory in France too. This is the only price I'm looking at when shopping.
I’m sorry. The article is clearly about France, but my comment was America-centric. I edited my comment to for clarity.
I’m glad to hear you have unit pricing available in France. I can’t imagine the time people must spend doing the math for comparison shopping in regions without it.
Do you think the shrinkflation stickers will make a difference in educating the average consumer, or be more effective as a shaming tool for manufacturers?
They’re still jerks about it in stores. To keep you from easily comparing products they’ll offer the unit price per oz for one box, then give you the unit price per lb for the other. So they make you do the math, and I’m sure plenty of people just skip that and buy the larger size.
That’s against regulations if you live in a unit price mandated state. You can report misuse of unit price labeling to your State Director.
According to NIST SP 1181, under Consistency of Units and Measure:
whoa i just looked it up and my state has mandatory unit pricing laws that my kroger breaks in every aisle!
Looks like I’ve got some reporting to do.
Costco do this too, at least in my area in California. They price some canned drinks per fluid ounce, and others per can. Really annoying.
I used to see Walmart do it too, but I think they've gotten better.