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YouTube testing server-side ad injection to counter ad blockers
(9to5google.com)
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this post was submitted on 13 Jun 2024
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It should be reasonably trivial to programmatically watch the frames; original programming will have mastered audio levels and set video compression; any shift to an ad should stand out like a sore thumb.
So as long as things aren’t locked down to a DRM’d player, it should be possible to fingerprint the audio and video stream content and drop any inserted frames that don’t match.
If YouTube decides to mangle the original content to fight back… then maybe that’s finally the impetus people will need to switch platforms.
Switch to where? Everything that's not just a different youtube frontend is either shit or doesn't pay the creators. Federated FOSS sites aren't an option either cause once an influx of users outside the tech bubble happens, the server capacity will hit ground bottom.
Probably people would just start needing to host their own video content and share it amongst themselves, like in the old internet
for sure. necessity breeds invention. sometimes i just want enshittification to takes its course so foss adoption grows more.