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I miss console ads being this weird
(lemmy.world)
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this post was submitted on 21 Jun 2024
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"Playstation is a drug"
It's edgy marketing. You're not wrong it's also clearly sexualizing her, but they're pushing a console like a party drug.
On the one hand, it's a very dated ad, on the other I really wish marketing companies would do weird shit like this more. Just maybe with a bit less sex appeal?
There’s nothing wrong with sex appeal. Removing sex appeal, drugs, whatever else is how you get boring corpo bullshit ads instead of edgy corpo bullshit ads.
Listen I'm not going to respond to a woman saying an ad is gross and off putting by telling her to lighten up.
Why not? A woman can't have a idiotic opinion? That's sexist!
They absolutely can. This just isn't really one of them. Ads in the 90s all treated women as sex objects to be "played". And this ad isnt wild in that regard, but you're kidding yourself if you think they didn't choose that angle and lighting deliberately.