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Some ads definitely have the opposite affect on me. I will never buy anything from Shane Co. I never want to hear another ad of theirs in my lifetime.
It doesn't matter that it doesn't work on you. People have studied it, and the number don't lie. It increases sales, and profits over the general population.
Numbers often do lie, for example, $7.99.
That's not what I said at all.
Yeah, what you said missed the point.
I'm not talking about ads in general, or even their effectiveness on me. I'm talking about an outlier. That it's possible to overdo ads and have the opposite effect. That's it.
It's not evidence to refute the effectiveness of ads.
If I have a structured settlement but I need cash now, I'll probably just ask a friend for a loan.