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Consumers are now ‘hunkering down’ rather than ‘trading down’ on groceries, Conagra says
(www.marketwatch.com)
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I've had to get used to buying as cheap and little as possible. thankfully I don't have any kids to worry about, because the cheap stuff isn't the healthiest. Kool aid, bread, peanut butter, bologna, pot pies, and ramen mostly. sometimes I splurge on eggs, cheese, and meat. I have some canned goods, but save them for when I run out of the perishables. I don't see food getting any more affordable. my heart goes out to those with children.
You should try something like Mio. Not as bad as Kool Aid and pretty cheap considering how many drinks you get out of it.