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[Gamers Nexus] "Google is Getting Worse," ft. Wendell of Level1 Techs (youtu.be)

submitted 5 months ago by hal_5700X@sh.itjust.works to c/technology@lemmy.world

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[-] JayTreeman@fedia.io 17 points 5 months ago

Too big to fail? Search is only one revenue stream.

[-] Lettuceeatlettuce@lemmy.ml 9 points 4 months ago

Similar tactic among all the large tech corpos, switch focus to IaaS, PaaS, SaaS, become the backbone of the modern computing landscape.

It's basically a slow switch to becoming critical international infrastructure like power grids, water ways, and gas/oil pipelines.

This all while locking you in as much as possible and milking as much value as they can squeeze.

[-] Codilingus@sh.itjust.works 7 points 4 months ago

That'd be advertising, and by a mile.

[-] sugar_in_your_tea@sh.itjust.works 3 points 4 months ago

Through search. They make a ton with ads on the search page, sponsored links, etc.

[-] laurelraven@lemmy.blahaj.zone 3 points 4 months ago* (last edited 4 months ago)

I'm pretty sure their ad revenue from their own pages is a tiny fraction of their overall advertising revenue... They basically own the advertising market online, almost anywhere you see ads googie is getting a cut

[-] sugar_in_your_tea@sh.itjust.works 3 points 4 months ago* (last edited 4 months ago)

This source seems to indicate that's not the case:

Google Search & Other (56.93%)

2023 Total Google Search & Other Revenue: $175.04 billion
This is revenue generated primarily from ads shown on Google’s search results pages and other search-related services.

YouTube Ads (10.26%)

2023 Total Youtube Ads Revenue: $31.51 billion
This is revenue from ads shown on YouTube videos, including display ads, overlay ads, skippable video ads, and non-skippable video ads.

Google Network (10.20%)

2023 Total Google Network Revenue: $31.316 billion
This is revenue from ads displayed on websites and apps that are part of Google’s ad network, beyond Google-owned properties.

Google Other (11.26%)

2023 Total Google Other Revenue: $34.68 billion
This is revenue from Google’s other ventures and products, such as hardware (like Pixel phones and Nest devices), Play Store purchases, and other non-advertising sources.

Google Cloud (10.75%)

2023 Total Google Cloud Revenue: $33.08 billion
This is revenue from Google’s cloud computing services, such as computing power, storage, and data analytics offered to businesses and developers.

So, 57% from search, and only 10% from ads on non-Google pages.

this post was submitted on 25 Jun 2024

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