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Isn't Apple involved in ads too?
https://www.cnbc.com/2022/08/15/apple-reportedly-plans-to-put-ads-in-more-apps-on-your-iphone.html
In my use of iOS it was harder to avoid ads, since apps didn't have a warning like 'Contains ads'. And it not allowing side loading meant it was harder to find foss alternatives. Of course compared to Android they are way better when it comes to privacy, but I'm sure how truly private they are since they are collecting data all the same.
Apple is very much becoming more and more into gathering data for it's own ad business. They are pushing the privacy thing now and forcing out most ad competition so they can come in and dominate on their platforms
I guess Apple is way smarter than that and realised already that the ad business that uses personal data is dying.
Yeah lol "prioritizes privacy" because they want to cut off the flow of user data to their competition.