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this post was submitted on 05 Aug 2024
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Asklemmy
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I remember seeing this on the news a few years ago. If I remember right, they were interviewing a design firm that does interior design for fast food and fast casual restaurants, and they were talking about all of this. I was really surprised at how candid they were being, since you would think that they would want this to be an industry secret.
The high stools with no back, the music that is too loud, the lights that are a little too bright and kind of hanging down in your field of view: all intentional, so that you're just ever so slightly uncomfortable and you leave a few minutes sooner.
Explains why I don't like eating out and never cared for paying for stuff like the ambiance even at fancy restaurants and prefer take out.
Take out sadly still covers the ambiance
Don't they realize that once people leave such a place, they're never coming back? There are only so many locals in a given area. Unless the place is a tourist trap this seems like a shitty idea for long term business.
If the food is amazing, then people will come back. The point is to make the location slightly uncomfortable enough that people want to leave sooner, not that they hate the place. The idea is you need to balance cost of food, and customer turn around time. If you make it very expensive, people won't feel comfortable taking the food to go, even if it is an amazing item. On the flip side, a cheap menu that is very comfortable will be overly cost prohibitive.