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Last High End devices
(lemm.ee)
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this post was submitted on 21 Sep 2024
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Not that I think it was a good reason for ditching them whatsoever, but one of the main reasons given has a tiny bit of merit:
Allegedly, a lot of users often cheaped out on SD cards and then used them as adopted system storage where they moved all their apps to. This had the effect of completely tanking phone performance and then they would often get corrupted after a bit of use taking user data with them. This then generated a load of negative reputation about the devices being slow and unreliable, when the problem was the choice of SD card, and generated a load of wasted money in supporting these users when that happened (think unnecessary RMAs, etc).
Personally I think they should just have restricted it to A1+ SD cards, and sucked up the people complaining about their bargain bin Scrandrisk SD not working. But I guess they saw an opportunity to have their cake and eat it by just removing it and charging a premium for larger storage skus.
There is a UFS-II specification and even a PCIe version specifically for micro SD cards. It was all planned out, and it would have been trivial to tell consumers: "Yo need card with more contacts as shown in picture". But no, the biggest manufacturer of flash storage is samsung, and they decided they'd rather sell higher storage capacity phones as a premium. Easy to do when you're the second biggest manufacturer of of phones and apple already paved the way.