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Were you guys able to get people to move to Lemmy?
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Most of that comes from how much smaller Lemmy is than Reddit and the demographic of Lemmy users. I don't have hard information, but at least anecdotally the average Lemmy user is about ten years older, it seems more men use it even than reddit, and skews extremely left.
The low volume of users means a lot less content and fewer niche communities. The biggest between Lemmy and Reddit though is the lack of bots. There are bots on Lemmy for sure and probably the same kinds that are most of reddit, but there just isn't as big of an incentive because the ROI is smaller.