The case for an H2 economy is one entirely based on Green H2 made from surplus renewables which are needed most days to have enough renewable energy every day.

Wouldn't it be more compelling to store it in other types of batteries instead of H2 primarily?

That gas companies know how to build pipelines, distribution, and make metered gas sales to customers is a path for them/employees to remain useful without destroying the planet.

I honestly don't think H2 is a good idea for these use-cases. H2 distribution is a different beast than natural gas distribution, on top of gas combustion just generally not being particularly good compared to common household electrical counterparts (induction for stoves, electric for ovens, heat pumps for heating buildings and water).

Commercial vehicles has legitimate benefits of lower cost from H2 FCs than batteries. Quicker refuel times. Aviation especially benefits from redesigning planes for H2 for the weight savings. Trains/ships need the power/range. Trucks/cars can use the range extension, and could use H2 as removable auxiliary power for extended range.

I imagine refueling times is not necessarily going to be critical for all types of commercial use-cases.

Aviation struggles with the relatively low energy density in H2.

Trains should essentially always be running on catenaries.

Boats might be able to make use of H2, I'm not super familiar with the issues affecting them.

Long-hail trucking should broadly be replaced by the much more efficient rail shipping.

Cars run pretty much fine on electric as is, I'm not sure the case for making H2 cars is compelling enough to be warranted.

Ammonia and fertilizer is traditional use for H2.

This might be a good niche for H2 to fill.

All in all, I'm still not convinced that large-scale H2 buildouts is a good use of our resources, but there are definitely a few compelling niches that it can fill. We need to be wary of them being co-opted by blue hydrogen fossil fuel companies though, which often seems to be the case today.