Kay said she was also concerned about the presence of adverts on some newer, discounted Kindle devices, and how these might alter the reading experience.
Some people still insist you have options and that the market change because of organic choice. You don't and it doesn't. Companies are subtle and gently guide you to where they want when it works. When it doesn't, they push you while thanking you for your support.
To offer some perspective. The Linux kernel will now stop supporting a CPU from 1989.